Naming a Product
Horchata Liqueur

La Tradición specializes in aguas frescas liqueurs. Aguas frescas are traditional (non-alcohol) flavored drinks from Latin America. Liqueur de Horchata is their signature beverage. Additional flavors will include Tamarindo, Jamaica, and Piña y Coco.

What We Did
Naming a Product, Identity/Logo Design, Tagline & Position, Story Development,  Package Design, Marketing Materials, POP

Client
La Tradición